Ninety percent of patients said a good payment experience is a deciding factor for returning to a certain provider.

According to a PYMNTS survey, nearly 63 percent of patients would switch doctors based on a negative payment experience.

So what exactly do patients want?

Patient dynamics have changed. Their expectations from their providers have increased. They want convenience, support, and flexible solutions.

Many patients today are tech-savvy and want easy patient payment options just like online appointment booking option.

Unfortunately, when it comes to payment option at chiropractic clinics, many patients feel that chiropractic offices and providers have lagged.

Patient Satisfaction and Loyalty

The number of chiropractic clinics is increasing and everyone is competing with each other to stay profitable and retain the greatest number of patients.

Patient loyalty is a direct way to financial success. The key is to provide frictionless and most simplified patient experiences, including payment options.

If offering a better payment experience leads to higher patient satisfaction, that means more patient retention and potential referrals.

How to Elevate the Patient Payment Experience

Twenty years ago, the airline industry underwent a significant transformation with the introduction of kiosks and later, mobile devices for ticket booking. Initially, people were apprehensive. Yet gradually, we adapted to this change. Now, people want to book their flight tickets online and even check-in with a click.

Just as people expect seamless experiences from renowned brands in other sectors, patients now expect the same level of convenience and efficiency in their chiropractic care transactions.

It’s time for chiropractic offices to catch up and become the “new airline” in terms of meeting consumer expectations. So where to start? 

1. Offer Text-to-Pay (Online Payment) Solution

In a survey, 56 percent of patients expressed a preference for digital payment options, including online payment through a mobile app, an in-office device, or via phone.

Text-to-Pay solutions integrated with chiropractic software enables patients to pay for chiropractic services using their preferred method, enhancing convenience and flexibility.

How it Improves Patient Satisfaction: 

• Convenience: Patients can make payments anytime, anywhere.

• Accessibility: By offering multiple payment channels, including mobile apps and phone payments, patients have greater flexibility in how they settle their bills.

• Speed: Text-to-Pay streamlines the payment process, allowing patients to quickly and easily complete transactions, leading to faster collection of outstanding balances.

• Satisfaction: By meeting patients’ preferences for digital payment options, chiropractic providers can enhance overall satisfaction levels and strengthen patient-provider relationships.

2. Offer multiple payment options

Patients have different preferences when it comes to making payments. By offering a variety of payment methods such as credit/debit cards, online payments, mobile payment apps, and installment plans, you can cater to their diverse preferences.

Multiple payment options reduce barriers to payment, making it easier for patients to settle their outstanding balances promptly and without any hassle. Ultimately, this enhances patient satisfaction by demonstrating your commitment to accommodating their preferences and providing a positive overall experience with your chiropractic services.

3. Personalize invoices and statements

Think about the last invoice or statement you sent to your patients. Was it personalized or fairly generic? A generic statement with much information on chiropractic services used, their pricing, and dates could be confusing for the patients.

Customizing statements and bills with your chiropractic practice’s details, such as name, logo, and contact information, can provide clarity to patients regarding their bills. It’s essential to include all details regarding the services provided. While an overload of information can overwhelm patients, too little might lead to confusion about the costs associated with their chiropractic care.

4. Nurture relationship with clear communication

By maintaining open and transparent communication channels, we can ensure that patients are well-informed about their financial responsibilities and understand the billing process.

Proactive communication through text and emails regarding payment options, billing statements, and payment due dates helps to minimize confusion and build trust with patients. By fostering a culture of clarity and transparency in patient communication, you can promote a positive payment experience.

zHealth Pay: Effortless Transactions for Enhanced Patient Satisfaction

To streamline your practice’s payments and elevate patient experiences, consider implementing chiropractic software with payment solutions. zHealth Pay, a payment processing solution for chiropractors, offers a range of reliable features designed to expedite payments and improve overall satisfaction: 

• Payment terminals equipped for quick and seamless one-tap transactions
• Convenient save card on file functionality for hassle-free future payments
• Online payment capabilities with virtual statements and in-app payment options
• Recurring payment options for membership plans, making services more accessible and ensuring timely payments
• Automated payment processing for effortless, hands-off transaction management

 With zHealth Pay, you can optimize your payment processes, reduce friction for patients, and enhance their overall experience with your practice.

The Overall Impact

Patients want online payment, more options, greater clarity, and a better payment experience—and providers need to start listening. By implementing these steps, you can provide excellent payment experience to your patients. This means greater patient retention and more word-of-mouth marketing. All that helps you grow your practice. Research has shown that acquiring a new customer can cost five times more than keeping an existing one.

Discover How zHealth Chiropractor Software Can Transform Payment Experience

Seamless payment experience is vital in improving patient satisfaction and loyalty and revenue growth. With zHealth chiropractic EHR software, you get integrated payment processing solution. With zHealth, you can:

• Collect outstanding balances using patient-preferred payment methods.
• Use Text to Pay to send payment requests via text and let patients pay online anytime with Online Bill Pay.
• Charge cards on file for collecting payments from patients for their visits.
• Collect payment from mobile wallets or credit/debit card with one tap payment.

Conclusion

Enhancing the patient payment experience is essential for chiropractic practices to thrive. By adopting solutions like text-to-pay, offering diverse payment options, personalizing invoices, and maintaining clear communication, practices can boost patient satisfaction and loyalty while optimizing revenue. zHealth’s integrated payment processing and user-friendly features empower chiropractors to focus on delivering quality care while ensuring seamless payment interactions. Experience the difference with zHealth and transform your chiropractic practice today. Get a demo of zHealth today to see how our software can transform your chiropractic clinic.

Read more articles:

Choosing the Best Payment Processing Solution for Your Chiropractic Practice

How to Improve Patient Experience with Easier Payments: Tips for Chiropractors

Patient Engagement vs. Patient Experience: How To Improve Both at Your Practice